Website Privacy Policy

Last Updated: April 4, 2026

1. Purpose and Scope

Welcome to Aligned Accounting Company (“Company,” or “we,” or “our”). This Privacy Policy (“Policy”) explains how we collect, use, disclose, and protect your personal information when you visit our website, www.alignedaccountingco.ca, and any related pages (the “Website”).

This Policy applies when you:

  • Visit or browse our Website

  • Use features such as contact forms, chat, or electronic messaging

  • Subscribe to email newsletters or marketing communications

  • Interact with our advertisements or content on third-party platforms

Important: This Policy applies only to information collected through our Website. Personal information collected as part of client engagements for accounting, tax, or advisory services is governed by separate professional and confidentiality obligations.

By using our Website, you agree to the practices described in this Policy.

2. Consent

We collect, use, and disclose your personal information with your knowledge and consent, except where otherwise permitted or required by law.

By providing your personal information or using our Website, you consent to the collection, use, and disclosure of your information as described in this Policy.

You may withdraw your consent at any time, subject to legal or contractual restrictions, by contacting us (see Section 15).

3. Information We Collect

We may collect the following types of personal information:

  • Personal Identifiers: Name, email address, phone number

  • Technical Information: IP address, browser type, device information

  • Usage Data: Pages visited, time spent on the Website, interaction data

  • Communication Data: Messages, inquiries, or customer service records

  • Marketing Data: Preferences for receiving communications

We collect information:

  • Directly from you (e.g., when you fill out a form)

  • Automatically through cookies and similar technologies

  • From third parties such as analytics or advertising providers

4. Sensitive Personal Information

We do not collect sensitive personal information through our Website unless it is necessary and voluntarily provided.

Sensitive information (such as Social Insurance Numbers) is collected only where required to provide professional accounting or tax services, and not through general Website use.

Such information is handled with enhanced safeguards and only used for its intended purpose.

5. How We Use Your Information

We use your personal information for the following purposes:

  • To respond to inquiries and provide requested services

  • To improve Website functionality and user experience

  • To communicate with you, including newsletters or updates (with consent)

  • To analyze Website performance and usage trends

  • To maintain internal records and manage client relationships

  • To comply with legal and regulatory obligations

We only use your information for purposes that a reasonable person would consider appropriate in the circumstances.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and understand Website usage.

Types of cookies we use:

  • Essential Cookies: Required for Website functionality

  • Analytics Cookies: Help us understand how visitors use the Website

  • Functional Cookies: Remember your preferences

  • Advertising Cookies: Support relevant marketing and advertising

Where required, we obtain your consent before placing non-essential cookies.

You can manage your cookie preferences through your browser settings or our cookie consent tool.

7. Third-Party Services

We may use third-party service providers to support our Website and business operations, including:

  • Website hosting providers

  • Email marketing platforms

  • Analytics tools (e.g., traffic and usage analysis)

  • Customer communication tools

These providers are only given access to the information necessary to perform their services and are required to protect your information.

8. Disclosure of Personal Information

We may disclose your personal information:

  • To service providers assisting in our operations

  • When required by law, regulation, or legal process

  • To protect our legal rights or prevent fraud

  • In connection with a business transaction (e.g., sale or merger)

  • With your consent

We may also share aggregated or anonymized data that cannot be used to identify you.

9. Cross-Border Data Transfers

Your personal information may be stored or processed outside of Canada, including in the United States.

As a result, your information may be subject to the laws of those jurisdictions and may be accessible to foreign governments, courts, or law enforcement agencies.

10. Your Rights

Subject to applicable Canadian laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA), you have the right to:

  • Request access to your personal information

  • Request correction of inaccurate information

  • Withdraw consent to certain uses of your information

  • Request deletion of your information, where permitted

To exercise your rights, please contact us using the information below. We may need to verify your identity before processing your request.

11. Data Retention

We retain personal information only as long as necessary to fulfill the purposes for which it was collected and to comply with legal obligations.

General retention guidelines:

  • Website and communication data: retained as needed for business purposes

  • Client and financial records: retained for at least 7 years, as required by law

When no longer required, your information will be securely deleted or anonymized.

12. Data Security

We use appropriate administrative, technical, and physical safeguards to protect your personal information against loss, theft, unauthorized access, or disclosure.

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

13. Children’s Privacy

Our Website is not intended for minors. We do not knowingly collect personal information from individuals under the age of majority without parental or guardian consent.

If we become aware that such information has been collected, we will delete it promptly.

14. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date reflects the latest version.

Your continued use of the Website constitutes acceptance of any changes.

15. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

Email: kathryn@alignedaccountingco.ca

Mail: 60 William St. S., Chatham, Ontario, N7M 4T4